Topic Modules

FACE-TO-FACE





What Are They?

Topic modules are face-to-face training content that focuses on a specific area or function. Each module is stand-alone and can be included in any course. We've listed 107 of the most popular modules for westerners to give you some ideas for your training.


Other Topics

We have over 300 fully developed topic modules for both westerners & Chinese and we develop new content continually. We've worked with over 1,000 companies & organisations from just about every sector & we're happy to develop content... just let us know what you need.


Communication

1. Communication Styles
2. Indirect Communication
3. Saying ‘No’(negative information)
4. Asking Questions
5. Answering Questions
6. Giving & Receiving Feedback
7. Sharing Ideas in Group; Brainstorming
8. Written Communication
9. Telephone Communication
10. Face-to-face Communication
11. Negotiation

Relationships

12. Establishing Credibility
13. Hierarchy
14. Face
15. Guanxi
16. Making Friends and Contacts
17. Relationships in the Company
18. Building Business Relationships
19. Working with Suppliers
20. Working with Clients/Customers
21. Working with the Government
22. Relationship Warning signs

China Awareness

23. Modern History, Reform & Changes
24. Population
25. Geography - Size, regions, cities, scale
26. Demographics - age, gender, education
27. Demographics: Wealth
28. Rural/Urban divide
29. Chinese Diversity
30. Chinese Consumers
31. Social Rights & Responsibilities
32. Media
33. Government Structure & Leadership
34. Party/State Relationship
35. China's Currency & Economy
36. Policy, Regulation, Implementation
37. Government Priorities & trends 13th 5-year plan
38. Economic Breakdown: GDP, Sectors, Import/Export, Domestic Markets
39. Foreign Direct Investment (inbound & outbound)

Cultural Affinity

40. What is culture & why is it important?
41. Modern Cultural Change
42. Face & Guanxi
43. Situational Flexibility
44. Hierarchy (Power Distance)
45. Direct/Indirect
46. Specific/Diffuse
47. Collective/Individual societies
48. Cultural Products
49. Festivals
50. Conflict Avoidance
51. Building Relationships
52. Chinese Language Awareness
53. Code Switching
54. Advanced Hierarchy
55. Respect/trust/naiveté
56. Negotiation & Influence

Marketing, Sales

57. Demographics for Marketing:
58. Regional Differences
59. Urban/Rural Differences
60. Gender Differences
61. Generational Differences
62. Social status & Educational Background differences
63. Personal use/public image/gifting market differences
64. Market information sources
65. Market Research Options
66. Business fundamentals in China
67. Marketing trends in China
68. Market segmentation
69. Aspirational Marketing in China
70. Positive/negative symbolism, language & visual cues
71. Media types
72. Social network marketing & non-conventional marketing
73. Adapting to suit the China market

Company Structure

74. Collaboration as a Strategy
75. Assess potential collaboration partners
76. Industry knowledge sources
77. Partner Sources of information
78. What to look for in a potential partner
79. Advantages and Disadvantages of each entry mode: Export mode, WOFE, JV, RO, HK & Taiwan entry
80. Signs your entry mode should change
81. Agents vs. Distributors
82. Attributes of a good China agent/distributor
83. Due diligence of agents/distributors
84. Measuring performance of & monitoring agents
85. Implementing work processes with agents & distributors
86. Dealing with poor performance of agents - methods, legal measures

Business Management

87. Common External Triggers
88. Assess Reliability & Integrity of External Triggers
89. Strategic Plans
90. China Operations strategic overview
91. Impact of China Business Case Studies
92. Analyse specific product in the Chinese Market
93. Analyse specific service in the Chinese Market
94. Customizing product for the Chinese market
95. Customizing service for the Chinese market
96. Implications of Customization on overall business

Human Resources

97. Managing Chinese Staff
98. Management/Subordinate Relations
99. Interviewing & Hiring Chinese Staff
100. Retaining Chinese Staff
101. Coaching/Mentoring Chinese Staff
102. Working with HQ overseas
103. Chinese Staff Expectations
104. Team Work
105. China HR Laws
106. Chinese Diaspora
107. Information on Training Programmes



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